Manager, Content Strategy, Outcomes


April 7, 2021

New York, NY, US

Company Description
We write the words and build strategies. If businesses and advertisers saw it in our products, we checked it against our style guide, developed the system, tested the messaging, and then collaborated across a number of teams to launch it into the world.
Job Description
Twitter is looking for a Manager, Content Strategy to support and build out our Outcome Content Strategists. We need a thoughtful leader with experience supporting and developing small but mighty teams.
You’ll define the strategy, build the model, and follow through on execution of strategic initiatives. From continuing to shape our product content tone of voice and style to improving processes for delivering to our partners and managing day-to-day team operations, you’ll act as the driver for all things word-related within our consumer and revenue products.

What you’ll do:

  • Lead the Outcomes Content Strategy team overseeing content within our advertising products

  • Build influence and tirelessly advocate for content strategy across teams and departments to create a path of success for the people you manage

  • Develop streamlined and repeatable processes to efficiently deliver exemplary product content

  • Refine our product content tone of voice and style

  • Work closely with our Design and Research managers as well as our peers on product, engineering, marketing, and communications


  • 8+ years experience in content strategy or a UX writing related field

  • At least one year managing a UX or content strategy team

  • Exceptional writing skills and strong experience shaping product content

  • Unparalleled attention to detail

  • Strong communication skills

  • Experience leading a variety of projects simultaneously

  • A track record of collaborating effectively with design, product management, engineering, product marketing, and communications partners

Additional Information
All your information will be kept confidential according to EEO guidelines.
Twitter is committed to inclusion
Working in an office or full-time remote are both options.
We are committed to an inclusive and diverse Twitter. Twitter is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.
San Francisco applicants: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.