Exchange Analyst, MoPub


March 10, 2021

San Francisco, CA 94103, US

Company Description

Who we are:

Twitter is what’s happening and what people are talking about right now. For us, life's not about a job, it's about purpose. We believe real change starts with conversation. Here, your voice matters. Come as you are and together we'll do what's right (not what's easy) to serve the public conversation.
MoPub is the world’s leading ad server for mobile application publishers, designed to drive more ad revenue through a single solution. We offer the first comprehensive monetization platform for mobile app publishers that combines real-time-bidding, ad serving, cross-promotional capabilities and ad network mediation into one, easy-to-use platform. We are proudly a part of the Twitter Flock since October 2013.
MoPub is looking for a demand analyst to drive the growth of MoPub Marketplace customers - DSPs, Agencies, and Advertisers. This role will be working closely with internal and external clients, business leads, and technical teams to develop key performance metrics, provide recommendations on spend and performance, create best practices for teams to impact the business, and contribute to culture by innovating those best practices. You will be contributing to creation and automation of insights and tools that improve KPIs and drive revenue for MoPub and MoPub clients. Our team members are expected to have strong statistical and technical background, fluency in data analysis, ability to interpret results, and most importantly an enthusiasm for solving analytical problems at scale.
Job Description

What you’ll do:

  • Help create our process of working with Demand Partners and building tools to help pinpoint inefficiencies and opportunities

  • Use data and logic to impact client and business success by providing analysis, insights, reports and actionable recommendations

  • Consult both with clients directly and with the account management teams who support them in order to educate, share insights, discuss solutions and explain results

  • Develop strategies and processes to identify efficiency for clients and/ or MoPub

  • Create data-driven hypotheses, test, evaluate and execute changes based on findings

  • Work with product management to integrate proven strategies into our products and with data engineering to expand access to data

  • Tell the MoPub story through numbers to help create a common understanding between MoPub and new clients; provide the story through numbers to Marketing in order to help create marketing collateral

  • Maintain and enforce high standards in data analysis


Who you are:

  • You are a self-starter with a passion for making an impact and driving innovative change in the industry

  • You are a natural leader of projects, initiatives and bring excitement with it

  • You are accountable for your role, your work, and your commitments

  • You are compassionate to the needs of your client, whether internal or external

  • You can differentiate between times of needing to be supportive vs a driver

  • You are humble and #caredeeply

  • You have desire to continue to build upon your current technical abilities and excited about the opportunity to apply those skills to massive data sets

  • You are proficient with SQL and Python


  • BA / BS degree

  • Minimum of 3+ years of experience in Analytics/ BI/ Data Science

Additional Information
We are committed to an inclusive and diverse Twitter. Twitter is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
All your information will be kept confidential according to EEO guidelines.