PayPal

SFMC Specialist Developer

PayPal

March 23, 2021

Bengaluru, Karnataka, IN


Who we are: Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal (NASDAQ: PYPL) is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPal’s 375 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, in an app, or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.
Job Description Summary: SFMC Specialist Developer
Job Description:
Business Context:
Today, PayPal is operating in a more dynamic market, with more capable competitors than ever before. To meet our ambitions for democratizing access to the digital economy and financial services, we need to play our very best game. That’s why PayPal is transforming its business to be more customer centric and global in mindset to solve customer problems. Alongside Sales and Product functions, the Marketing function will be central to this transformation. Its ambition is to create and embed a bold new operating model that will position PayPal to compete and win in the market. It will empower marketers on the frontline and our Marketing function more broadly with the knowledge, skills, platforms and capabilities to do exceptional work.
The Team – Marketing Technology (aka MarTech):
MarTech team is responsible for the technology & experiences driving PayPal marketing activities touching millions of customers worldwide. Team is on a transformational journey to consolidate disparate tools onto a common marketing platform that can automatically drive intelligent decisions about the next best action for any given customer based on how they interact with PayPal products & services. In order to succeed in this endeavor, we are creating an ecosystem that brings together people, process & platform as one; offering our customers a hyper-personalized experience that is both timely and relevant. The team comprises of highly skilled & experienced technologists who work closely with data scientists & marketers to implementing solutions that drive value for our customers and ultimately to PayPal. For you to succeed on this team it is important to be comfortable working in a multi-functional setup, demonstrate high degree of autonomy, stay curious, willingness to learn & experiment, and help drive best of class engineering practises.
MarTech team is part of the broader Employee Technology & Experiences (ETX) organization at PayPal.
Location: Bangalore
Travel: Main destinations will include San Jose (Global HQ) & Global Hubs: San Jose, New York, London, Singapore.
Job Description, T-Profile:
SFMC specialist developer codes, configures, tests, and debugs new marketing campaigns, including data configuration, email distributions, audience creation, and utilization of capabilities in the Salesforce Marketing Cloud Platform.
Depth Type: Deep

  • Experience working on large scale B2B Salesforce Marketing Cloud (SFMC) implementations.

  • Proficient in leveraging various studios & builders in SFMC platform for running B2B marketing campaigns. Studios - Email, Social, Web, Mobile etc. Builders – Journey, Contact, Audience, Content, Analytics etc.

  • Deep hands-on understanding of SFMC’s data extension architecture, integration capabilities & automation capabilities.

  • Knowledge of Salesforce administrative functions including process builder, triggers and workflow is desirable.

  • Working knowledge of Pardot & Demandbase platforms will be a plus.

  • Polyglot engineer with development background in Java, SQL, SOQL, Web development (HTML, JS & CSS) & Amp scripting.

  • Agile mindset and knowledge of Dev Ops, CI-CD tools & process is a must.

Breadth Type: Narrow

  • Experience with iPaaS platforms such as Boomi & Mulesoft.

  • Knowledge in setting up & managing ingest/egest data pipelines for SFMC.

  • Good knowledge of architecture patterns for Security, Data and Applications.

  • Digital Marketing domain.

What will your week look like?
You are participating in the Scrum Ceremonies of the team and are dearly missed if you cannot attend. Everyone loves interacting with you. The team trusts, that with you around, no technical and architectural barriers exist. Week after week you are enabling any and every marketing use cases with rapid Proof of Concepts, coding away user stories and features, orchestration across PYPL technical ecosystem and if required breaking the architecture. You are a star firefighter who after winning the fight always come back to refactoring the architecture and code base to keep it healthy. Even with all this happening around you, you are finding time to read and learn more about emerging technologies.
Skills to be used: Deep knowledge of SFMC platform, tools & frameworks in PayPal ecosystem. The ubiquitous language used to articulate business or technical problems to drive knowledge acquisition for the team.
What will your quarter look like?
You have identified parts of the system which need to be refactored and you are getting your hands dirty with refactoring while partnering across PYPL organization. You are helping shape & define the to-be state continuously and moving towards it. With quarterly cadence you are consolidating and refactoring features which were delivered in the quarter with focus on user and developer experience trumping functionality. Your coding skills are exemplary. You are also collaborating and contributing to the continuous improvement and evolution of PYPL ecosystem by partnering across teams. You are reviewing key metrics, learning from mistakes and scaling up successful tests.
Skills to be used: Coding best practices, Architecture & Design patterns. Communication and soft skills.
What will your year look like?
You are helping everyone around you and distributing your specialist knowledge and experience. You are aware of PayPal tech & data strategy. You are aligned and aware of the enterprise-wide architecture vision. All effort in pivoting and improving reference architecture can be celebrated now as business cases are getting delivered at faster speed with quality. Infosec and compliance are most happy as security and governance is built into the design.
Skills to be used: Marketing Domain and PYPL Enterprise Architecture understanding. Collaboration and Continuous learning.
Education & Experience required:

  • Computer science degree and Salesforce developer certifications

  • Multi-year engineering experience in Agile environments implementing SaaS solutions

  • Essential experience in managing multiple small/medium workstreams in parallel.

  • Digital marketing experiences a big plus

Key Stakeholders & Relationships:

  • Core Technology Engineering teams in Product and Engineering orgs

  • Global Go To Market & Global Marketing, Growth, Channel Planners, Paypal.com, Creative Lab

  • Dev Teams, Campaign Delivery Experts, Process Design Devs, Enablement Pods

  • Agencies & Partners: Multiple

PayPal Behaviours:

  • Deliver Stand out Results – develops decisive strategies that deliver tangible results

  • Execute Well – focuses the business area on strategic priorities; operates clear, simple systems

  • Compete to Win – identifies consumer and competitor focussed business opportunities

  • Innovate – leads effectively in a dynamic, fast-changing environment, challenges convention

  • Enable and Grow Talent – builds capability and a succession pipeline

  • Lead Completely – contributes to the business leadership agenda; sets business area vision

  • Navigate the Matrix – organisational awareness, engages widely with peers and seniors across PayPal

What we offer?

  • Be a part of a dynamic company helping shape the commerce landscape

  • Concrete experience with strategic thinking and on-the-ground drive and execution

  • Future career opportunities with international exposure via PayPal’s network of global locations

  • A supportive environment that allows our employees to thrive and learn

Interested?
From the moment that you join our team we aspire to make your employment experience an outstanding and engaging one. We are passionate and proud of our company. It is this vigor and attitude that helps us execute well, every day. If you are enthusiastic and thrive in a collaborative and friendly environment then we invite you to learn more, explore opportunities, and discover a place for you.
We're a purpose-driven company whose beliefs are the foundation for how we conduct business every day. We hold ourselves to our One Team Behaviors which demand that we hold the highest ethical standards, to empower an open and diverse workplace, and strive to treat everyone who is touched by our business with dignity and respect. Our employees challenge the status quo, ask questions, and find solutions. We want to break down barriers to financial empowerment. Join us as we change the way the world defines financial freedom.
PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities.