Manager In-Store Marketing


April 23, 2021

Who we are: Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal (NASDAQ: PYPL) is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPal’s 375 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, in an app, or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.
Job Description Summary: PayPal’s SMB In-Store Marketing team is responsible for B2B marketing efforts supporting PayPal’s initiatives in offline environments (IRL). We are seeking a super smart, intellectually curious, team first, high energy marketer with multi-channel experience to lead end-to-end strategy development and execution for driving engagement and habituation of PayPal products to in-store/in-person sellers. This role will be instrumental in building and defining best practices for full funnel marketing efforts within PayPal.
Job Description:
Reporting to the Director of SMB In-Store Marketing, the Manager, In-Store will be responsible for:
  • Building and leading engagement strategies to drive additional/new product usage and habituation among existing PayPal sellers, including building retention strategies.
  • Working with the larger marketing team to develop highly integrated full funnel marketing plans across paid, earned and owned channels.
  • Developing trackable media and budget plans with our internal teams and agency partners for digital and media strategies.
  • Partnering closely with our analytics team to define key metrics and facilitate ongoing measurement of the impact of our initiatives.
  • Contributing to streamline workflow, process management and interdependent relationships with other team members.

Requisite Experience
  • 7+ years of experience in multi-channels including email, paid media, in-app, web/onsite marketing.
  • Proven experience in developing and executing across multi-channel, full-funnel marketing strategies.
  • Capabilities in developing insight led test and learn approach across end-to-end funnel for customer and business impact.
  • Can partner, influence and thrive in a matrixed organization with an ability to present to stakeholders with gravitas and confidence.
  • Understanding of, and propensity to drive, integrated marketing and comms strategies.
  • Merchant/business segment background preferred.
  • Payments, Retail and/or In Store experience highly valued.
  • International experience preferred.
  • Key offices are in San Jose and San Francisco. Remote candidates may also apply.

We're a purpose-driven company whose beliefs are the foundation for how we conduct business every day. We hold ourselves to our One Team Behaviors which demand that we hold the highest ethical standards, to empower an open and diverse workplace, and strive to treat everyone who is touched by our business with dignity and respect. Our employees challenge the status quo, ask questions, and find solutions. We want to break down barriers to financial empowerment. Join us as we change the way the world defines financial freedom.
PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities.