Director, Integrated Marketing


March 30, 2021

McCarran, NV 89434, US

Who we are: Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal (NASDAQ: PYPL) is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPal’s 375 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, in an app, or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.
Job Description Summary: The Director of Global Integrated Marketing, Enterprise will be responsible for driving air-cover and top and mid funnel demand creation for the Enterprise Marketing Segment. This will include supporting integrated brand awareness, elevating the PayPal Enterprise website presence, content marketing, and creating full end to end global campaigns themes that can be leverage by all Enterprise marketing regional teams. The Head of Global Integrated Marketing will work across sales, product, GTM, to design and deliver always on marketing programs that drive early top of funnel awareness and interest, leveraging best in class content marketing.
Job Description:
Director of Integrated Marketing, Enterprise
Beyond offering one of the world’s most popular digital wallets, PayPal provides end-to-end payments processing services that enable digital, mobile, and in person payments for our enterprise merchants worldwide. Through a combination of innovation and strategic partnerships, our platform creates better ways to manage and move money, and offers choice and flexibility with modular, enterprise-grade solutions.
PayPal is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Available in more than 200 markets and in 100 currencies around the world, no other payments partner can match PayPal’s global scale, reliability, and innovation.
As the Director of Integrated marketing, Enterprise, you will be responsible for driving content strategy and integrated marketing for PayPal's Enterprise Segment.
  • Work with the core Enterprise marketing team and stakeholders in Sales, Sales Enablement, Product Marketing, and Comms among others to develop and execute Enterprise top of funnel awareness and consideration marketing campaigns.
  • Contribute to a diverse range of content projects, including thought leadership, content syndication, webinars, and media sponsored programs.
  • Raise awareness and education of PayPal's Enterprise capabilities across multiple sub-brands. Build a bridge between acquisition brands and PayPal’s marketing and creative teams., with unifying content and assets.
  • Inform creative strategy, coordinate agency production and execution of all global Enterprise integrated campaigns
  • Liaise with technical subject matter experts to better understand our offering and craft messaging. Develop and track Enterprise global content and narrative calendar
  • Support executive leadership and cross team communications

Skills and Interests
  • Excellent written, verbal and interpersonal communication skills
  • High level of organization and attention to detail
  • Ability to lead a team and drive results
  • High-energy, resourceful attitude
  • Curiosity in an environment of constant learning
  • Ability to multi-task in a deadline-driven atmosphere
  • Comfort working with cross-functional groups, global teams, and executive leadership
  • Demonstrated problem solving and critical thinking skills

  • 10+ years experience in Marketing or equivalent education
  • Bachelor’s degree required; Master’s in Marketing, Business, Communications or a related field preferred
  • Experience in content or direct campaigns development, preferably to Enterprise customers
  • Payments, Fin tech or Tech Marketing background a plus
  • Excellent written and communication skills

Key offices are in San Jose, San Francisco, Chicago and New York; remote candidates may also
We're a purpose-driven company whose beliefs are the foundation for how we conduct business every day. We hold ourselves to our One Team Behaviors which demand that we hold the highest ethical standards, to empower an open and diverse workplace, and strive to treat everyone who is touched by our business with dignity and respect. Our employees challenge the status quo, ask questions, and find solutions. We want to break down barriers to financial empowerment. Join us as we change the way the world defines financial freedom.
PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities.