Product Marketing Manager


July 21, 2021

Data is every company’s asset and the ability to reason over its own acquired data can unlock the potential to personalize customer engagement for higher customer retention, loyalty, and business growth. Dynamics 365 Customer Insights is a leading enterprise Customer Data Platform recognized by the industry as an innovative solution. Microsoft is continuously innovating to make every company a data-first company.
We are looking for a strong product marketing manager with a natural curiosity, passion for storytelling & evangelism of this innovative and disruptive product portfolio. Responsibilities
Develop GTM strategy & marketing playbook for product including naming, core product positioning, key value propositions, messaging, and a portfolio of winning claims.
  • Work with demand generation to create campaigns designed to resonate with benefit leaders based on their role, company size, industry, or top challenges.
  • Lead AR/PR engagements to build and retain thought leadership in the CDP market.
  • Work with demand generation to create campaigns designed to resonate with benefit leaders based on their role, company size, industry, or top challenges.
  • Maintain and improve our knowledge of buyer personas and competition through qualitative and quantitative analysis.
  • Be the voice of our product by managing all product demonstration.
  • Coordinate with key stakeholders to ensure the smooth role out of content, tools, and processes.
  • Evangelize and our solutions at conferences, tradeshows, to analysts and customers.
  • Engage online communities and social media, leveraging your technical marketing and thought leadership content.
Basic Qualifications:
  • 4+ years in product marketing / program management / consulting / in Data Platform, Customer Data Platform sector
  • MBA preferred.

Recommended Qualifications:
  • Track record of working with a diverse set of stakeholders across the company to execute complex operational projects.
  • Excellent cross-functional project management and cross team collaboration skills
  • Excellent problem identification, structuring and resolution.
  • Detail-oriented, and demonstrate excellent oral and written communication abilities.
  • Comfortable in fast-paced environment, and able to manage ambiguity.
  • A passion for technology
  • MBA strongly preferred.

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request via the Accommodation request form.
Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.