June 11, 2021

You’ll do more than the expected. You’ll do the unexpected
Global Merchant Services (GMS) Marketing is dedicated to bringing buyers and sellers together and transforming how American Express is welcomed. GMS Marketing is responsible for partnering with markets to drive profitable growth, accelerate coverage and enhance the value of Amex acceptance to merchants and Card Members at scale.
We focus on enhancing our relationships with millions of merchants of all shapes and sizes, and our geographic purview includes many commerce hubs across the globe including the U.S, Canada, Latin America, the Caribbean, Europe and the Asia-Pacific region. It is also critical for GMS Marketing to collaborate effectively with Card Issuing teams and other sister organizations across American Express including Client Management, Marketing Operations, Information Management, Enterprise Digital, Global Advertising and Brand Management and Card Servicing.
This role offers an exciting opportunity for someone to work within our GMS European Marketing organisation to manage the roll out of regionalised campaigns across key EMEA markets and drive strategy and marketing execution of our global cross border communications programme.
Specifically, you will have responsibility for:
  • Leading and executing complex campaigns across multiple stakeholder groups
  • Partnering with the Regional Marketing teams to define content and deliver the programme
  • Implementing marketing plans utilizing targeted BTL channels (DM, EM, Web) as well as ATL channels (social media, airport placements etc.)
  • Appointing and managing creative agencies to ensure optimal delivery
  • Rigorous attention to detail around campaign set up, internal governance processes and audits
  • Requesting and analysing post campaign analytics
  • Supporting the European leadership team on key initiatives

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
  • Leading and executing complex campaigns across multiple stakeholder groups
  • Implementing multi-channel marketing plans
  • Strong project management skills and experience of managing multiple projects
  • Outstanding relationship management with an ability to influence, negotiate outcomes
  • Strong analytical skills (benchmarking, forecasting, communicating results)
  • Passion for marketing, digital marketing and innovation
  • Self-motivated, proactive and solution oriented
  • Proficient budget management

Why American Express?
There’s a difference between having a job and making a difference.
Amex have been making a difference in people’s lives for over 160 years, backing them in moments big and small, granting access, tools, and resources to take on their biggest challenges and reap the greatest rewards.
We’ve also made a difference in the lives of our people, providing a culture of learning and collaboration, and helping them with what they need to succeed and thrive. We have their backs as they grow their skills, conquer new challenges, or even take time to spend with their family or community. And when they’re ready to take on a new career path, we’re right there with them, giving them the guidance and momentum into the best future they envision.
Because we believe that the best way to back our customers is to back our people.
The powerful backing of American Express.
Don’t make a difference without it.
Don’t live life without it.
To complete your application please click on the links below. However, if you require any assistance with the completion of this process – or need any reasonable adjustments to be made – then please contact the Recruitment Team on recruitment.support.uk@aexp.com .